Free · The Founder's Claude Starter Kit
Everything you need for your first week on Claude.
Four memory files, four playbooks, one plan. The files are the start of a founding team: the shared brief every role reads, plus the seed of your first AI cofounder. Set up once, reuse every day after.
Four starter memory files
PRODUCT.md, USERS.md, and GOALS.md are the shared company brief every role on your founding team reads. VOICE.md is the seed of the Brand cofounder the roadmap hires in Week 2. Fill in the blanks and Claude already knows your business.
Four starter playbooks
Copy-paste prompts for the jobs every founder hits first: writing a CLAUDE.md, drafting a JD for your first hire, and writing the launch post you keep avoiding. The fourth walks you through building VOICE.md instead of leaving you staring at a blank template.
The first-week plan
A one-page, day-by-day plan for your first week running on Claude: what to set up, in what order, before you touch a real workflow.
How it works
No manual setup. Download it, open it in Claude, and the kit sets itself up.
- 1. Unzip it whereverDownloads is fine. Move it somewhere permanent later if you want.
- 2. Open Claude DesktopThe Code tab, not the terminal. It's the easiest path, and there's nothing separate to install.
- 3. Open the unzipped folderIn the Code tab, or point a Cowork Project at it.
- 4. Just start talkingThe kit's own CLAUDE.md notices the memory files are still blank and asks you the setup questions before doing anything else.
Leave your email to subscribe to The Spark, three playsevery Sunday, and the download unlocks right here. Unsubscribe anytime.
Prefer to skip the form? Download the kit directly → No email required.
Already in Claude Code?
Skip the form and the unzipping. Paste one of these into Claude Code and it fetches the same kit and runs the same setup:
- Starting fresh
Get the Sparkfile starter kit from github.com/jameywarren/sparkfile-starter-kit into a new folder, without the git history, then read its CLAUDE.md and run the setup. - Your business already lives in a repo
Add the Sparkfile starter kit from github.com/jameywarren/sparkfile-starter-kit to this folder, skipping its README and anything git-related. Keep my existing CLAUDE.md if there is one and fold the kit's setup into it. Then run the setup.
The kit on GitHub and the zip above are built from the same source (the GitHub copy adds its own README and license).